Philosophers Research Paper Example | Topics and Well Written Essays - 2500 words

Philosophers - Research Paper Example According to Bennabi, religion is important if the equation Man + Soil + Time = Civilization(Benlahcene, 2013). He argued that Man was at the center of the process of civilization and that without him, the other elements would not hold. In line with verse 13:11 of the Quran, he also argued that to change the society, Muslims must first seek to change their spiritual condition. Bennabi’s philosophy was based on a deep understanding of Islam not just as a religion, but also as a civilization. He sought to philosophically explain the origins of the decline of Islam and propose solutions. His early life in a devout Islamic family had prepared him for such a mission. Ibn Khaldun is largely considered the most important philosopher and scholar in Muslim History(Rapoport, 2011). Ibn Khaldun was born to a wealthy family in 1332. He received a traditional education. His first teacher was his father, a scholar who avoided politics even though he came from a ruling family. Then, under different scholars, he memorized the Quran and learned Arabic grammar, Hadith, philology, rhetoric, jurisprudence and poetry. Ibn Khaldun pursued studies until the age of nineteen when a major plague struck the country. After the plague, Ibn Tafrakin, the ruler of Tunis, hired Khaldun as the seal bearer of the ruler’s captive, Sultan Abu lshaq. This appointment set the stage for Khaldun’s political career. In a work known as the Muqaddima, translated â€Å"The Introduction to History†, Khaldun offers a synthesis of the methodological and cultural knowledge that an effective historian must possess. In the book, he presents a cyclical model of how dynasties evolved in the ancient world (Rapoport, 2011). First, tribal ties were very strong and played an important role in the formation of new empires in the ancient Arab world. He posited that it was the

French Existentialism Philosophers Essay Example for Free

French Existentialism Philosophers Essay Gabriel Marcel is known to be one of the more religious philosophers who was a French Existentialist. He was a committed Catholic Philosopher and he believed that by being connected to others he will be connected to god. He believed that philosophy should be about hope and wanted to portray the more positive aspects of human characteristics through his writings and thoughts. Marcel has a belief that problems and mysteries were two separate ideas where problems exist outside and apart from ourselves and mysteries were unsolved queries that were more internal to one’s self. For example determining what a body is, is a problem and determining what my body is, is a mystery. He believes that we can use primary and secondary reflections in order to seek a solution to the problem or mystery being faced with. Primary reflections use analytical skills to separate the thinker from the problematic object in order to find a resolution. Separating the thinker from the problem is important in order to effectively reflect and create intellectual and moral means to a solution. Primary reflections use means of abstracting data and using it in order to manipulate the world and deal with the problem that is not always black and white or a right or wrong answer. Primary reflection approaches problems from an objective standpoint where the thinker is separate from the problem while the secondary reflection begins with the experience of existence within the problem and is used with reflection of a mystery. The secondary reflection is open to contemplation by looking at it as a unique presence. The existence within the world is not a problem that needs to be solved because humans and their bodies are intrinsically related to the world and they are in relation to each other, not objects or problems that can be manipulated. Marcel believed that Philosophy is a part of reflecting on a mystery and the mystery requires participation of the person reflecting because it is an experience of presence itself. A mystery involves you as an intrinsical part of the question which is a question of yourself and requires a solution by secondary reflection. A question becomes a mystery when it takes itself into the subject. Marcel believes that humans are increasingly becoming defined by their problems which cause alienation of themselves from themselves and also causing separation from others. The questions of â€Å"being† and humans are mysteries within the Marcel philosophies. When something is recognized as â€Å"not being† it cannot be a mystery. As humans we have a need for â€Å"being† with â€Å"ontological exigence† which consumes â€Å"being† upsurges of joy, happiness, hopefulness, expectations and desires. â€Å"Being† as a human means existing and experiencing the world and the subjects within it. Having something means exercising power over that thing by possession and rights to those possessions. By having rights over a possession can also enables that person to have the ability of disposal of that subject as well. Having something is different from experiencing that thing, for example having a body is different form experiencing your body because you cannot rid yourself of your body without ceasing to be. Life is not identical to a person’s â€Å"being† because â€Å"being† is the whole self which is more than life and it is what a person aspires to be. Humans can only evoke the fullness of â€Å"being† by engaging with others and coming together as a community. Marcel promotes the idea of living I-Thou which opens up and enhances a person’s â€Å"being† which God being the ultimate Thou. The I-Thou idea requires a person to be open to the â€Å"being† of others within their lives and not living only for themselves. Marcel has an interesting stance on the subject of love and how it should be defined. He believes that love has to do with inner subjectivity and it is about seeking and experiencing the â€Å"being† of the other. Love is not about possession or having another person which is commonly thought to be the main definition of what love means. Marcel believes that a self does not love, but it is the self that is constituted by love. When we attach predicates to a thou we limit our love for another and it’s trust and faith which constitutes love in the â€Å"being† of the other. I always thought that love had to do with possessing and labeling a person or subject as yours. However, Marcel’s philosophy on love has changed my point of view into believing that love is about fully accepting a person as who they are instead of trying to possess them and changing them into being an object of your desire and control. Part B: In Simone Beauvoir’s writing of The Ethics of Ambiguity she begins to elaborate on ethics and the importance of a moral obligation to overcome oppression. Moral acts and willing one’s self free is an obligation of a person in order to become a moral person. With moral freedom a person is not free unless they can deal with free individuals. We all should strive for our freedom as well as the freedom of others and the freedom of all. The freedom to choose is shaped by social and political freedom of people. Beauvoir believes that in order to free all we must take a stand for justice especially in the political sense. We ought to respect freedom when it serves freedom, but not when freedom distances itself from itself. For example when freedom is used in the oppression and the abuse of others, we ought not to respect it in cases such as a dictatorship oppressing the freedom of its people. Oppressing an oppressor is justified even when it requires violence and in cases of people rising up and rebelling the person or the system that has been oppressing them it is justifiable. In such cases casualties of war with sacrifices is justified when fighting for freedom because it makes it a just war. Simone Beauvoir states â€Å"the truth is that if division and violence define war, the world has always been at war and will always be; if man is waiting for universal peace in order to establish his existence validly, he will wait indefinitely: there will never be any other future. † (Beauvoir ) With this she means that if the only reasons for war are for violence to annihilate the other opponent because of division then war will never end and people will never reach complete liberation. However, oppressing and oppressor should never be driven by blind faith. The actions must be considered fully well and deliberate over choice. Each circumstance should be considered on a case by case basis and analyzed by practical problems. Ethics emphasize physical and social interaction in relation to other human beings because of freedom. Authentic morality involves engagement with the world that is not abstract intellectualism. People who sit by and talk about the problems and the circumstances that accustom the world are not engaging with the world directly. Beauvoir stresses that in order to achieve authentic morality people must do something to engage with the world not intellectualize the problems within it. Humans have a moral commitment to liberate the oppressed individuals because it causes limited liberation of their own freedom. Oppressed individuals may not even know that they are being oppressed and this why it is important for others to enlighten them and help them become liberated from their situation. With an oppressed individual, their own judgment that they are oppressed is what counts and this is why it’s an obligation of others who recognize the oppression to give them knowledge of their situation. Oppressed people are cut off from the future without the power of liberation to decide what is next for them in their lives. With liberation a person must be able to question values and oppressed individuals are not able to do this. Being oppressed does not gain moral character because character is not built by suffering. A person cannot say that they are a strong person because they have been accepting oppression and the suffering that comes with it. A person is strong when they take a stand for their liberation and fight for their own values as well as the liberation of others. However, power is limited within liberation, Beauvoir enforces this by stating that â€Å"to be free is not to have the power to do anything you like; it is to be able to surpass the given toward an open future; the existence of others as a freedom defines my situation and is even the condition of my own freedom. † (Beauvoir ) Power is a foundation of moral freedom and in order to engage the world a person must have power, but it is a limited power. Not only individuals of the world, but state also has an obligation to ensure that it’s people have a minimum level of well-being because this is necessary to freely act within the world. External help is needed in order to alleviate oppression and once an oppressed individual is placed within the presence of freedom they must pursue freedom for themselves and one cannot force freedom upon them or it would not be recognized as freedom at all. Works cited Beauvoir, S. D. The Works of Simone de Beauvoir. Zuubooks. com, 2010. Print. Marcel, Gabriel. A Gabriel Marcel Reader. 1st edition. St. Augustines Press, 2011. Print.

Womens Repression in The Story of an Hour by Kate Chopin Essay

Kate Chopin's The Story of an Hour is a great story that conveys an important message about life and how difficult it can be for women, particularly in previous centuries. Back in the late 1800s and early 1900s, when this story was written, women were quite often mistreated and had to live restricted lives that lacked opportunity. Generally, women weren?t liberated during the 19th century. Traditionally, women did all the hard work in the house and had no opportunities to make their own living or pursue their own personal dreams. Kate Chopin does an outstanding job of portraying a woman living in these times. The Story of an Hour is a good depiction of the unspoken repression that women faced in the past. Kate Chopin's major theme of the repression of women is expressed by use of internal conflict, foreshadowing, symbolism, and dramatic irony. Internal conflict is a key constituent of ?The Story of an Hour? because it is the basic premise of the theme. The internal conflict that Mrs. Louise Mallard faces throughout the story helps the reader gain a gradual understanding of the true... Women's Repression in The Story of an Hour by Kate Chopin Essay Kate Chopin's The Story of an Hour is a great story that conveys an important message about life and how difficult it can be for women, particularly in previous centuries. Back in the late 1800s and early 1900s, when this story was written, women were quite often mistreated and had to live restricted lives that lacked opportunity. Generally, women weren?t liberated during the 19th century. Traditionally, women did all the hard work in the house and had no opportunities to make their own living or pursue their own personal dreams. Kate Chopin does an outstanding job of portraying a woman living in these times. The Story of an Hour is a good depiction of the unspoken repression that women faced in the past. Kate Chopin's major theme of the repression of women is expressed by use of internal conflict, foreshadowing, symbolism, and dramatic irony. Internal conflict is a key constituent of ?The Story of an Hour? because it is the basic premise of the theme. The internal conflict that Mrs. Louise Mallard faces throughout the story helps the reader gain a gradual understanding of the true...

Internet Addiction and Attention Deficit/Hyperactivity Disorder Essay

The world as we know it has begun to turn into one of modern technology and reliance on modern technology. The coming generations will grow up with even more technology surrounding them in addition to mp3s, cell phones, computers, convenience machines, and the internet. The internet is always expanding and encompassing more as time passes on. From its’ development to today, the internet is used for more than information gathering, such as playing video games, games, socializing via chatting, Skype, social networking sites, watching movies, and more. With so much to do on the internet, it can become time consuming and even become addictive to some, leading to excessive overuse or addiction. Internet addiction behaviors include â€Å"us[ing] the internet for extended periods, isolating themselves from other forms of social contact, and focus almost entirely on the internet rather than broader life events† (Weinstein 2010, p. 277). Therefore, moderating your intern et use time and early treatment of excessive internet use or internet addiction would reduce the risks of further consequences such as attention deficit/hyperactivity disorder (ADHD). Internet addiction is a term I had only heard of recently and the association between this topic and ADHD is even more new to me. We rely on the internet to communicate and keep track of everything happening around the world, with friends and family, work, etc. In the beginning, the internet was used for information gathering, storing, and passing on and used by the government and military with limited access and/or use by civilians. However, the internet is more easily accessible these days and we have become highly dependent on it to get through the day. With the amount of activities we... ...37-943. Marks, I. (1990). Behavioural (non-chemical) addictions. British Journal of Addictions 85, 1389-1394. McGough, J. J., & Barkley, R. A. (2004). Diagnostic controversies in Adult attention deficit hyperactivity disorder. Am J Psychiatry, 161(11), 1948-1956. Weinstein, A., Lejoyeux, M. (2010). Internet addiction or excessive internet use. The American Journal of Drug and Alcohol Abuse, 36, 277-283. Yen, J., Yen, C., Chen, C., Tang, T., & Ko, C. (2009). The association between adult adhd symptoms and internet addiction among college students: The gender difference. CyberPsychology & Behavior, 12(2), 187-191. Yoo, H. J., Cho, S. C., Ha, J., Yune, S. K., Kim, S. J., Hwang, J., Chung, A., Sung, H. S., Lyoo, I. K. (2004). Attention deficit hyperactivity symptoms and internet addiction. Psychiatry and Clinical Neurosciences, 58, 487-494. Internet Addiction and Attention Deficit/Hyperactivity Disorder Essay The world as we know it has begun to turn into one of modern technology and reliance on modern technology. The coming generations will grow up with even more technology surrounding them in addition to mp3s, cell phones, computers, convenience machines, and the internet. The internet is always expanding and encompassing more as time passes on. From its’ development to today, the internet is used for more than information gathering, such as playing video games, games, socializing via chatting, Skype, social networking sites, watching movies, and more. With so much to do on the internet, it can become time consuming and even become addictive to some, leading to excessive overuse or addiction. Internet addiction behaviors include â€Å"us[ing] the internet for extended periods, isolating themselves from other forms of social contact, and focus almost entirely on the internet rather than broader life events† (Weinstein 2010, p. 277). Therefore, moderating your intern et use time and early treatment of excessive internet use or internet addiction would reduce the risks of further consequences such as attention deficit/hyperactivity disorder (ADHD). Internet addiction is a term I had only heard of recently and the association between this topic and ADHD is even more new to me. We rely on the internet to communicate and keep track of everything happening around the world, with friends and family, work, etc. In the beginning, the internet was used for information gathering, storing, and passing on and used by the government and military with limited access and/or use by civilians. However, the internet is more easily accessible these days and we have become highly dependent on it to get through the day. With the amount of activities we... ...37-943. Marks, I. (1990). Behavioural (non-chemical) addictions. British Journal of Addictions 85, 1389-1394. McGough, J. J., & Barkley, R. A. (2004). Diagnostic controversies in Adult attention deficit hyperactivity disorder. Am J Psychiatry, 161(11), 1948-1956. Weinstein, A., Lejoyeux, M. (2010). Internet addiction or excessive internet use. The American Journal of Drug and Alcohol Abuse, 36, 277-283. Yen, J., Yen, C., Chen, C., Tang, T., & Ko, C. (2009). The association between adult adhd symptoms and internet addiction among college students: The gender difference. CyberPsychology & Behavior, 12(2), 187-191. Yoo, H. J., Cho, S. C., Ha, J., Yune, S. K., Kim, S. J., Hwang, J., Chung, A., Sung, H. S., Lyoo, I. K. (2004). Attention deficit hyperactivity symptoms and internet addiction. Psychiatry and Clinical Neurosciences, 58, 487-494.

Logic and logic gates Essay

1 describe using examples how numeric and alphanumeric data can be coded within a computer system M1 explain using examples how data travels around the processor D1 create complex logic circuits made up of arrays of simple logic circuits P2 describe how analogue data can be converted and stored in computer systems M2 create logic circuits using simple logic gates and provide truth tables and explanation as to their operation D2 compare and contrast two different processors. P3 convert numeric data between different number systems including floating point. M3 create low-level programs which involve decision making and branching P4 carry out manipulation of numeric data held in three different number systems M4 describe the difference between astable and bistable flip-flops. P5 describe the key components of a computer architecture and how they interact P6 describe the features of a processor P7 describe the operation of logic gates using truth tables P8 create, document and test low-level Programs BTEC National Unit 9 Computer Architecture Assignment 2: Computer Components and Features Criterion covered P7, M2, M4, D1. For these tasks you are required to produce a report using drawings or diagrams and appropriate technical language. Make sure you use appropriate headings and subheadings to identify separate tasks and requirements 1) Use logic diagrams, and truth tables and narrative to describe the operation of the following logic gates: [P7] 2) Use simple logic gates (eg AND, OR, NOT) to produce a logic circuit to: a) Show a security circuit which includes input from a movement-sensing PIR (passive infra red sensor) and a light sensor. While there is movement sensed, and it is dark, the security light must be lit. b) Describe the logic circuit for accessing an electrical cabinet. For safety reasons, a high voltage electrical maintenance cabinet can only be accessed if the power is off, a special key is inserted, and the high tension line is earthed. c) Describe the logic circuit for a Half-Adder. Be sure to include the logic diagram, Boolean algebra statement and truth table for each and a description of how each works. You will also need to provide keys to any letters used to represent inputs and outputs. [M2] 3) Describe the difference between astable and bistable flip-flops using appropriate diagrams. [M4] 4) Build complex logic circuits from arrays of simple logic circuits to: a) Use Half-Adders and further logic gates to build a Full Adder b)build a logic circuit including Full Adders to add together the contents of two eight-bit registers. The formula for working out the number of possible outputs is 2n. N is the number of inputs. E. g.if there are 2 inputs than the formula would be 22. The answer is 4. This means that there are 4 possible outputs. Truth Table Input Output A. AND GATE In AND gates the output can only be 1 if all the inputs are all 1 and if either of the output are 0 and the other input is 1 than output will always be 0. The two inputs AB and output Q represent the expression which in effect is right because the stands for AND. Truth Table Input Output ABC Z 0gate can have more than 2 inputs. The above NAND gate has 3 inputs. Therefore the formula to work out the number of output is 23 = 8. The truth table is on the side. Even though the formula to work out the number of outputs for the truth table is the same, the actual gate is completely opposite because if the can only be 0 if all inputs are 1. The output will always be 1 if the inputs are mix of 0 and 1. The input expression for this gate is . The line above stands for NOT. The circle on the symbol is called a bubble and is generally used to indicate the inverted (active-low) input or output. The output can only be 1 is all the two inputs are 0 and if the output is 0 that means that the two inputs are 1 and 0 or 0 and 1. The expression for this gate is . This means that Q Gate also know as an â€Å"Inverter†, there is always 1 input. If the input is 1 than output is 0 and if the output is 1 than output has to be 0. The logical expression is which means This type of gate is implemented in computers for binary addition. If both the inputs are 0 than the output will also be 0 and if both the inputs are 1 than the output will also be 0. XOR is actually short for exclusive OR. The logical expression for the XOR gate is which means that   This type of gate is simply the inverse of XOR (exclusive OR). You can only get a result of 1 is both the inputs are same either 00 or 11. If the inputs are different e. g. 0 and 1 or 1 and 0 than the output will be 0. The expression for this type of gate is. North Warwickshire & Hinckley College.

Fred Lebow Essays

Fred Lebow Essays Fred Lebow Essay Fred Lebow Essay Name: Course: Lecturer: Institution: : Date: Fred Lebow If a person is asked, who started the New York City marathon, the first thought is mostly about the Kenyan runners who have been winning medals in the athletic sports arena combined with the American runners to create spectacular events. It should be noted that the New York City marathon was created by the least likely person. The man is known as Fred Lebow. The man turned a simple dream into a reality. Before creating the New York City marathon, he was called a dreamer. After the creation of the New York City marathon, he became a visionary. Through the art of shtick gimmicks, Fred Lebow was able to convince most of the sponsors to fund the race, as well as making other companies benefit from it. The New York City marathon was conceived in a simple way. Fred Lebow had to apply several shtick and gimmicks to lure the different authorities to give him the permit to use the Central Park for runners. He said that some of his wealthy friends in the runners’ club were going to sponsor the event. The authorities gave him the permit to use the Central Park unaware of what was coming their way. He went on to popularize the race in the media fraternity by indicating that prominent runners will attend. After this, the New York City marathon race was born. As the years went by, the event grew bigger every year. Fred Lebow created the race using the big apple as its logo. The T-shirts being used by the runners, which had to be worn, conveyed the picture of an apple with the saying ‘big apple’. This was an extremely good campaign for the Big Apple Company because it marketed their products all over the world. This is a free form of advertisement for the Big Apple Company because their products are being promoted with the use of celebrities in the athletics’ arena. The race comes once in a year and runners from everywhere in the world, participate in this event. Therefore, the event is viewed all over the world making it a good day for the Big Apple Company every year during the marathon.. In order for the New York City marathon to happen, Fred Lebow applies ‘Power the Central Concept in Political Science’ in that he had to use power to control the media and the relevant authorities that were involved in the creation of the marathon. First, he skimmed and made everybody to believe that he had a couple of millionaire friends who were ready and willing to sponsor the event. In the real sense, when money is involved there is the show of power and might. Often, people with money are believed to command power in the society. Therefore, Fred Lebow used this gimmick to manipulate the authorities to give him a permit to use the central park. The other form of power that Lebow used to manipulate people in making the New York City marathon a reality are the celebrities. Although it is difficult to understand, the celebrities command some power in the society. This is because people look up to them in the society and they believe in whatever they are saying. In many cases, politicians use the celebrities in conducting their campaigns because they are able to reach to the ears of many people. In this case, Lebow used prominent people or athletes who had won several marathons before. For instance, when he approached the New York Times, nobody knew him or even had heard of the New York City Marathon. The shtick that Lebow used in the creation of the New York City marathon is the use of the political figures. He invited the mayor of New York City in the race to attract people’s attention. Political people or figures command an amount of power in the government. These people control most of the government resources. Additionally, they are involved in decision-making of major policies in the government. In this case, Lebow strategically used the mayor to attract the crowds of people and runners to show the seriousness of the marathon. This worked extremely well because many people and runners availed themselves for the marathon and the media was covering the full story. This resulted to the growth of the New York City Marathon to where it is today. The last form of power used by Lebow to create the New York City marathon is the use of prestigious sponsors. When the Marathon was being started, Lebow did not have any sponsors but he was lying to the people involved that he had prestigious sponsors who were willing to fund the event. In reality, big companies and rich people have some power in them in the society. The mention of a big company will most likely attract the attention of the people and the media. This means that they have power if they are able to command the attention of people. In this situation, Lebow was able to command the attention of people by the use of fictitious sponsors who sounded to be prestigious. To start or create something is hard, but the extent to which one is willing to go in order to create anything makes it easy. Fred Lebow was such a man who was quiet but because of his will, he was able to create one of the most prominent events in the world, the New York City Marathon. This event has become an advantage to some companies like the Big Apple Company because their products are showcased all over the world. Lebow used shticks and gimmicks to manipulate the authorities in creating one of the most breath taking marathons in the world. For this fact, he is seen as man of vision and not a dreamer.

Why Human Cloning Should Be Illegal essays

Why Human Cloning Should Be Illegal essays A basketball team with five Michael Jordans just wouldnt be fair, even against the best team in the league. If human cloning was legal, that is the kind of thing the world would be facing. People could clone anyone and use it against other people to hurt them or even kill people; anything would be possible. Human cloning would bring about a whole new era of lies, deception and criminal behavior among human kind. If human cloning is legalized then a mother can have a daughter, and they could be twins. A mother could have a son, and her husband could be his twin. It would just create chaos in the world, unhumane, and unethical situations for the government and the people to have to figure out. Human cloning mistakes would be abortion, which as of right now is still considered murder. The project for cloning the famous sheep, Dolly, was started back in 1970. She was cloned by a somatic cell nuclear transfer. (Jones) A single cell from her mothers egg and a mammary cell were fused together. After they are fused together, the cell turned into an embryo, which was implanted in a surrogate sheep. (Jones) The embryo then turned into a lamb that was genetically identical to the donor sheep. (Jones) Scientists didnt create Dolly on the first try. It took them two hundred and seventy-seven tries before they actually created her. She of course died because cloning means a shorter life span and more health complications. (Jones) According to the republican representative, Dave Weldon of Florida, human cloning is both unsafe and unethical. He has created a bill against human and embryonic cloning. Even cloning sheep, mice, cows, and pigs should be illegal. Everyone keeps claiming that there are therapeutic purposes behind cloning, but in all reality there are no reasons or purposes at all. Weldon believes that human cloning is disrespect towards human life. Man is trying ...

martin luther king and mass media essays

martin luther king and mass media essays Martin Luther King, Jr. and the Mass Media Martin Luther King Jr. was a very significant and influential man. Though his life was cut short at 39 years old, he left a big mark on today's society. From the Prayer Pilgrimage of May 17, 1957, an event and a date that marked King's entre into the field of national Negro leadership to the unforgettable March on Washington. (Bennett 10) King was determined to reach his goal, which was to have blacks and whiter united and treated equally. King was faced with many obstacles, including the press. At first, there was hardly any print about King's events and protests. When the events did get recognition King's name wasn't mentioned at all. Not until many years later when the protests sparked violence and death was King's name mentioned and even then, it was used in negative way. In this paper, I will discuss how the news magazines Time, Newsweek, and the U.S. News went about distorting, neglecting, and eventually praising King and his events. In order to help understand the Civil Rights Movement and it controversy you have to start at the beginning. On the way home from work as a seamstress Mrs. Rosa Parks boarded a Montgomery City Line bus. When asked to give up her seat for a white passenger Rosa Parks refused. The bus driver left his seat and summoned the police. The police officer arrested Rosa Parks for violating the cities segregation ordinances. ( Bennett 59) Rosa Parks arrest sparked a one-day boycott that stretched out to 382 days. That event started the Civil Rights movement and changed the spirit of Martin Luther Kings, Jr. Time magazine was the first of the newsmagazines to pick up the story of the bus boycott. (Lentz 26) Newsweek didn't print the story until five months after it happened. In addition, not until then did King's name was mentioned by it or Time. Neither King nor the cause grabbed the attention of U.S. News & World Report. What they d...

Book Report Essay Example | Topics and Well Written Essays - 750 words - 1

Book Report - Essay Example Her failure to manage the employees would lead to cutting off some jobs of her current employees. This thought of managing the employees has been portrayed in the book as a very daunting task and she gets some idea of managing those employees once she visits the Fish Market in Seattle. The Fish Market, known as Pike Place Fish Market, in Seattle, seems to be the focal place in the book and it is that particular area where Mary witnesses the fish mongers to work in a jolly atmosphere and serving their customers with great sincerity. The fish mongers throw the fish at other fish guys, some of them are caught by them whilst some are dropped. This catching and fumbling is hugely entertaining for the crowd, the customers and the fish guys. Each catch is praised by either the crowd or some staff guy whilst any drops are treated sarcastically or with humour. All these events at the Fish Market made Mary Jane realise that there were two ways of doing any work, one being to conduct and finish of your work in good mood or to finish of your work with bad temperament. The main scope of this book was to identify that work has to be done by each and every employee. Hence it is upon that particular employee to do it with the frame of mind that he has. The main aspect of improving work at any particular job is to choose the right attitude towards the work. The four key concepts that Mary Jane derived from this encounter at the Fish Market were: The meaning of this concept is that the work performed by any individual at work should be in such a manner that it should promote his interest in the work i.e. as if he is playing at work. Each and every activity conducted should be done with fun and high energy. This means that employees should create a great bond amongst them i.e. every activity should be carried with team work and great aspiration. This activity helps in building a better and great team in any working atmosphere. As explained above, this means that each and

The Regulation of Financial Reporting Case Study

The Regulation of Financial Reporting - Case Study Example These restatements reduced previously reported net income as follows: 1997, $28 million (27% of previously reported $105 million); 1998, $133 million (19% of previously reported $703 million); 1999, $248 million (28% of previously reported $893 million); and 2000, $99 million (10% of previously reported $979 million). 1 On December 2, 2001, Enron filed for bankruptcy under Chapter 11 of the United States Bankruptcy Code. With assets of $63.4 billion, it is the largest US corporate bankruptcy.2The Enron Scandal was the most controversial time for the American Financial Markets as the tax-deferred 401(k) retirement plans of the Enron employees were reduced to nothing. The reason Enron's bankruptcy concerns the field of accounting greatly is that its prominent ,long-time auditor, Arthur Andersen, was charged with a large dereliction of duty and even fraud by the press and members of the US Congress and is still facing countless lawsuits. The current position in the Aftermath of this fiasco is that the Securities and Exchange Commission has called for the creation of a new oversight body to regulate and discipline published financial reporting.The SEC, the Financial Accounting Standards Board (FASB), and the American Institute of CPAs ( AICPA) are all under constant fire for not having clarified and properly implemented the GAAP rules relating to special-purpose entities which were the sham vehicles of Enron's shoddy accounting financial statements. 3 The following table shows some of the accounting statements/figures for Enron 4 This table shows some of the information that was used to mislead the public about the health and wealth of this promising company. Enron became a household name during its zenith, due to its promising financial records. This table shows the data from Enron Corps Annual Reports with its very promising figures concerning the records of its unconsolidated affiliates. _ SUMMARY OF THE EVENTS LEADING TO THE ENRON DISASTER 1996 The use of unconsolidated SPE's allowing the Senior execs to take money from the Enron accounts without the fact showing on the published financial statements- Senior Executives draw large remunerations for themselves ,and an era of shoddy accounting begins with risky ventures and sunk investments paving the way to financial disaster. 1997 Creation of Chewco to hide debt and inflate profits .. 1998 Financial disasters of capital intensive ventures (including a water distribution scheme and power plants in Brazil.) 1999 Permission by the Enron board of directors to waive conflict of interest rules thus allowing Andrew Fastow to run private companies that do business with Enron. The creation of LJM a sham company which is shown on the records to be buying poorly performing Enron assets. Thus a complex and questionable accounting practices saga begins that will lead to the downfall of Enron's 2000 Filing of fraudulent files for the 10-K , 1999 and forged correspondence on accounting matters.There is a large scale sale of Enron shares and more fraudulent filing of accounts for the third quarter of 2000 2001 This was a crucial year for Enron as its Ceo's committed further security fraud by omitting the company's poor financial and the Enron executives got bonus checks for millions of dollars.Ironically at this time Enron was named

Criminal Identification Procedures Research Paper

Criminal Identification Procedures - Research Paper Example As DNA is considered to be the building blocks of humans, the advancement of the study of this material, would be unquestionably beneficial, with advantages experienced as a result. The advantages would abound for this in the industry of forensic science, with the ability to utilize DNA evidence as a means of being able to more accurately pinpoint the source of the material that they would have gathered from a crime scene. In terms of crime control, according to the  Maryland Governors Office of Crime Control & Prevention  (2008), â€Å"Every State in the nation has a statutory provision for the establishment of a DNA database that allows for the collection of DNA profiles from offenders convicted of certain crimes,† (para. 1). As it would come to crime control, the advances seen in the form of an organized system put into place for the maintaining of DNA information, would serve the cause of fighting crime to a greater degree. According to the  Maryland Governors Office of Crime Control & Prevention  (2008), â€Å"As of 2007, 5,372,773 total offender profiles in CODIS have aided over 62,000 investigations. Almost 50,000 total offender hits have occurred and of those hits over 80% were at the State level,† (para. 5). While considerable progress would have undoubtedly come from the presence of DNA information and the data system created to store it for review by other states, with additional case files added, all crimes would need to be

Legalize it or not Essay Example | Topics and Well Written Essays - 500 words

Legalize it or not - Essay Example This is because the illegal marijuana industry is very lucrative. It estimated that the marijuana illegal income in the United States of America is valued at between 20 billion dollars and 40 billion dollars (Abadinsky 75). This is a lot of money, but since using and selling of marijuana in the state is illegal, the drug dealers fail to disclose their income thus they do not file tax returns due to fear of being arrested. If the state would legalize marijuana, then it would be able to collect revenue from drug dealers hence improving the economy of the state. The war on drugs is very expensive. For example, it is estimated the over the years the war on drugs has cost both federal and state governments close to one trillion dollars, (Benavie, 54). That is close to twenty billion per state. This is a lot of money which can be used for other things such as investing in infrastructure. If the state of Arizona government would legalize marijuana then it would save a significant amount of the taxpayer’s money putting it into other uses such development of the state. A lot of people end up in jail as a result of using, selling or being in possession of marijuana. Most of these people are typically below the age of 40 years (Benavie 39). When in jail, these people are economically useless to the state and their society. If the drug would be legalizes in the state, these people who get arrested and jailed for either using or distributing would free thus providing a good work force to the state since they are young and energetic people. This will improve the infrastructure of the state as the young men will be employed by the state and development companies. Legalizing marijuana will also increase the states revenue since the government will tax the income of these people. Legalizing marijuana will turn its market into a perfect competition market, where there will be no barriers to enter or leave the market. This will replace the monopolies set

E-commerce managent Essay Example | Topics and Well Written Essays - 2000 words

E-commerce managent - Essay Example Now, â€Å"E-commerce is the function of creating exchange i.e., buying and selling over digital media† (Kalakota and Robinson 1999). Once it was interchangeable in meaning with e-business. Now, the term e-commerce has come of age by not just exchanging business but beyond that – comprising e-marketing, e-franchising, e-mailing and much more. Corporate success has to be essentially a strategic application based on entrepreneurial principles. Traditionally, strategy was formulated and implemented on Solution-Based Logic. Senior members of companies used to spend days in suggesting strategies to increase profits. Strategies suggested by board members served personal interest more than real work, questioning and ridiculing others’ ideas. All members had different perspectives of evaluating the proposed strategy. It was an amalgam of conflicting strategies, where finding a consensus was just a formality. Politics played a major role in zeroing on a strategy. Customer satisfaction on adopting a strategy based on traditional method was not beyond 5% to 15% better than earlier solutions. (Anthony, 1999) Advanced strategy, on the other hand, involves thinking process applied at senior level, called Outcome-Based Logic. It provides solutions, satisfying 80% more customers than the earlier solutions, performing ten times better than traditional strategies. Due to the fast changing IT environment, advanced business strategy needs to be formulated to convert new opportunities and add value to turn corporate investment into appealing propositions, remaining in the competition by providing durable benefits to business units. The fast pace of technological development has changed the ways of doing business on the global platform. The World Wide Web has changed the strategic mindset of companies to exploit the vast market potential, earlier unavailable. The major challenge of this dynamic business world is to run durable profit-earning

Legalize it or not Essay Example | Topics and Well Written Essays - 500 words

Legalize it or not - Essay Example This is because the illegal marijuana industry is very lucrative. It estimated that the marijuana illegal income in the United States of America is valued at between 20 billion dollars and 40 billion dollars (Abadinsky 75). This is a lot of money, but since using and selling of marijuana in the state is illegal, the drug dealers fail to disclose their income thus they do not file tax returns due to fear of being arrested. If the state would legalize marijuana, then it would be able to collect revenue from drug dealers hence improving the economy of the state. The war on drugs is very expensive. For example, it is estimated the over the years the war on drugs has cost both federal and state governments close to one trillion dollars, (Benavie, 54). That is close to twenty billion per state. This is a lot of money which can be used for other things such as investing in infrastructure. If the state of Arizona government would legalize marijuana then it would save a significant amount of the taxpayer’s money putting it into other uses such development of the state. A lot of people end up in jail as a result of using, selling or being in possession of marijuana. Most of these people are typically below the age of 40 years (Benavie 39). When in jail, these people are economically useless to the state and their society. If the drug would be legalizes in the state, these people who get arrested and jailed for either using or distributing would free thus providing a good work force to the state since they are young and energetic people. This will improve the infrastructure of the state as the young men will be employed by the state and development companies. Legalizing marijuana will also increase the states revenue since the government will tax the income of these people. Legalizing marijuana will turn its market into a perfect competition market, where there will be no barriers to enter or leave the market. This will replace the monopolies set

Vedio analyze Essay Example | Topics and Well Written Essays - 750 words

Vedio analyze - Essay Example The challenge to change an idea into reality is also a factor that drives people into entrepreneurship (Gasparski, 2011). The video case breaks down some of the different types of entrepreneurship. Micropreneurship refers to the entrepreneurship whereby a person starts a business venture with a goal of having a balanced lifestyle and not to grow big. The second type of entrepreneurship is â€Å"entrepreneurial teams†, where a group of two or more people begin a business with a view of pursuing their passion and making profits. The last type of entrepreneurship is intrapreneurship, which occurs when large companies create opportunities for their employees to grow in business. These companies can offer the training for their employees and give them the necessary recipe for great business ventures (Hatten, 2012). Pillow Pets is a company in the United States of America that was created by Jennifer Telfer and her husband Clint. This company operates under another company, called C J Products. This is an entrepreneurial team type of entrepreneurship since it was a formation by two people. Through the story that the video case narrates about the inception and progress of the Pillow Pets Company, we learn several lessons about the traits that a person should have to be a successful entrepreneur. A successful entrepreneur must naturally possess certain traits that will make their business venture to boom. There is the ability to persevere through failure and still be determined to make it. This is important since the world of business is replete with risks and a soft heart can never have the perseverance to see a business grow to its greatest heights of success. An entrepreneur must also be action-oriented to ensure that he or she is not afraid to test the waters of the business they venture into for better results. There are also acquired skills that an entrepreneur can learn in the quest to achieve good results in business. These include management skills that are essential in the organization and running of the business enterprise. A business with poor management is always bound to fail since there are no proper mechanisms to control the inflow and outflow of finances. This can easily collapse a good business as a result of lost revenues resulting from poor allocation of funds in the various departments of production in the business (Gasparski, 2011). In relation to the video case, the couple was determined to make supernormal profits reason for their good management. They were determined to succeed despite their various failures, which included the designs that did not impress customers in the market. The designs were poorly made and not appealing to customers. Moreover, the competition in the market was rife but the couple induced more creativity in the business, a move which enabled them to broaden their market (Stokes et al., 2010). Entrepreneurship is mostly started as a small business that blossoms into a mega company. In the US, t here are over 20 million small businesses, with 750,000 small businesses being started each year. These small businesses are important in the improvement of the US economy since they make 50% of the country’s Gross Domestic Product (GDP). In addition, approximately 80% of Americans find employment in the small businesses, making the businesses the backbone of the economy. Mega companies just make a smaller part of the country’

Balcony and monument scenes Essay Example for Free

Balcony and monument scenes Essay Write about the effectiveness of Shakespeares imagery in The Banquet, Balcony and Monument Scenes of Romeo and Juliet That which we call a rose by any other word would smell as sweet. Shakespeare uses imagery and metaphors throughout Romeo and Juliet to great effect. By using language, instead of props or backdrops to produce a vivid picture, he is engaging the audience more and making them think for themselves. This dramatic technique is used to the best effect in the Banquet, Balcony and Monument scenes, when portraying Romeo and Juliets love. The Banquet scene is the first time Romeo sees Juliet, so the language used has to make a big impact so as to convey to the Elizabethan audience that this is true love, in contrast with Romeos infatuation with Rosaline. O she doth teach the torches to burn bright. Shakespeare uses alliteration on teach the torches and burn bright to make Romeos words sound more beautiful and poetic, ideally like a sonnet. The words are coincidently very much like one of Shakespeares sonnets, Sonnet 21, where he contrasts light with dark. Shakespeare uses this same comparison throughout the play to convey emotions, foreshadow tragedy and express the stages of the young love to the audience. In a way, Romeo and Juliets devotion is like light against the dark background of feuding families. By claiming that Juliet is brighter than any other torch, Romeo is directly comparing her to other girls, in particular Rosaline. When Romeo speaks of Rosaline, he uses the language of Elizabethan courtly love. All his feelings are quite contained in comparison to the poetic imagery he uses upon seeing Juliet for the first time. He says about Rosaline Shes fair I love, which in Shakespeares time was the sort of language one would use when describing their love. However, Romeo describes Juliets beauty as too rich for use and later claims that he neer saw true beauty till this night. The audience knows straight away that this is true love. But the audience is also aware of the fact that this love is doomed, and there is some irony in a number of Romeos lines. Beauty too rich for use, for earth too dear. This suggests that Juliet is out of Romeos reach, which, being a Capulet, she is. He is also comparing her to an angel or heavenly creature, which he does throughout the play. This is Shakespeares way of showing that although these are young lovers, they are very spiritual too. The idea that she belongs to heaven because she is too good for earth builds up a feeling of unease and sadness in the audience, as they know she is going to die and therefore will not belong to the Earth anymore. This spiritual imagery is used when the lovers exchange their first words. Romeo tries to entice Juliet by referring to her as his holy shrine and to his lips as two blushing pilgrims. This shows Romeo to be a more sensitive and poetic character, which makes the audience, and Juliet, fall in love with him. By referring to her as his holy shrine he is showing the audience that he idolises her, and sees himself as lowly compared to her beauty. This speech between them is laid out in sonnet form. Sonnets are generally about love, which emphasises to the audience that Romeo and Juliet are in love. It also contributes to Romeos poetic image. Upon walking home later that evening, Romeo decides he has to see Juliet again. He finds his way into her garden and stands by the balcony. Romeo sees Juliet at her window. He exaggerates the pale flicker of the candlelight to describe it as the East. But soft, what light through yonder window breaks? It is the east and Juliet is the sun. Shakespeare is using Romeos dialogue to light the stage. He puts a clear image into the audiences minds. Again Romeo is comparing Juliet to light; this time the sun, the brightest light of all. This is his poetic way of declaring that she is the brightest and most beautiful of girls. It also signifies how very important she is to him, as the sun is imperative to everyday life. The light from Juliets window is said to break through. This could imply a breakthrough in Romeos love life; he has found his soul mate. In the Balcony scene Shakespeare uses language about the moon to help create a scene in the audience members mind. This means they are more involved in the play, and can imagine themselves there in the moonlight. Arise fair sun and kill the envious moon, Who is already sick and pale with grief That thou her maid art far more fair than she. It is interesting that Romeo compares Juliets beauty to the moon here, as he has just described her as his sun. In mythology, Diana, the Goddess of the moon, is served by virgin maids. Being a virgin, Juliet is depicted as one of these maids, but Romeo believes that Diana is jealous of Juliets beauty. He asks her to stop serving the moon, and therefore stop being a virgin and become his lover instead. This shows Romeo is passionate in a sexual way about Juliet, which would be quite exciting to an Elizabethan audience member, as sex was not as commonly talked about as it is now. The fact that the moon is sick and pale with grief could be foreshadowing future grief for the couple. By asking the sun to arise, Romeo is wishing the day to come, therefore reminding the audience that it is night. When Romeo decides to reveal himself to Juliet she, feeling embarrassed and shocked, asks him who he is. Of course he has recently discovered she is the daughter of his familys enemy, and feels his name is hurtful to her. By a name I know not how to tell thee who I am. My name, dear saint, is hateful to myself,Because it is an enemy to thee. Romeo and Juliet strongly believe in their names being a now unwanted allegiance to their family. Despite the fact that their names are just words, both of the star crossed lovers feel they are chains, locking them to their families, and keeping them away from each other. Again he refers to Juliet as a saint. This would seem high praise to an audience of very religious Elizabethans. In Shakespearean times, exploring was very popular and a lot of new lands were being found. Because travel was not as easy then as it is now, and the knowledge of the world was not as advanced, exploring new lands was very exciting and appealing to the Elizabethans, which was why it was a popular subject matter and why Shakespeare used it throughout the play. I am no pilot, yet wert thou as far, As that vast shore washed with the farthest sea, I should adventure for such merchandise. The word adventure is used here because in the Elizabethan times, international traders were known as Merchant adventurers. It also suggests that Romeo finds his and Juliets love very exciting, as adventure is usually associated with new and exciting things. Shakespeares use of imagery to convey Romeos love as a new found land helps to set a picture in the audiences minds of a far off tropical shore. In Shakespeares time there would not have been a lot of back drops and flats setting the stage, so it would be up to the audience to imagine their own scenery, and up to the playwright to use the correct language to stimulate these thoughts. Romeo describes himself being hidden from the eyes of Juliets guards and family. I have nights cloak to hide me from their eyes. Again Shakespeare is using light and dark to set a scene for the audience. His actors would not have had the electrical lighting actors have now, so he would have to create moods and light by using words. Romeo is telling the audience it is dark, so it is easier to imagine. This contrast is used a lot in the monument scene too. When Romeo hears that Juliet is dead he goes to the tomb where she is said to be. After killing Paris he looks at Juliet for the last time. He describes the days they spent together as A lightning before death, because it was believed in those days that before somebody died, they would seem very well and happy temporarily. This is the contrast between light and dark again, which adds mood to the scene; the audience knows Romeo is deeply saddened by the sudden death of Juliet and, because of this, so are they. The word lightning makes you think of lightning as in a quick flash. Their romance was very sudden and over quickly, but very enlightening all the same. Romeo mentions Juliets beauty despite her death too, especially concentrating on her lips and cheeks. Beautys ensign yet Is crimson in thy lips and in thy cheeks Romeo talks about Juliets beauty a lot throughout the play. In the balcony scene he says The brightness of her cheek would shame those stars and then proclaims O that I were a cheek upon that hand. It is interesting how Romeo talks of Juliets cheeks so much. Perhaps Shakespeare is trying to link the two scenes together to show that Romeos love for Juliet was present from the beginning to the end of their relationship. He still felt the same for her when she was dead as he did when their love was blooming. I will raise her statue in pure gold Montague says this of Juliet in the last scene. Gold was a very expensive and prized material to the Elizabethan audience and so proves that Montague means well. It is a bit ironic that he is comparing her to a statue, because in the first scene Romeo and Juliet meet, the banquet scene, he describes her as a holy shrine. It is a very sad moment as the audience are reminded how happy the lovers used to be. The audience really benefits from Shakespeares imagery as it brings the play to life. It makes the words far more beautiful and the characters easier to relate to. Romeo seems more poetic and easier to fall in love with. Juliet appears to be intelligent and loving. Without the imagery the audience would not feel as involved with the plot, and would therefore not sympathise with the characters. The imagery heightens the emotions of the audience and confirms Romeo and Juliet as one a Shakespeares greatest tragedies.

Analysis of Tesco Website and Finances

Analysis of Tesco Website and Finances Introduction: In this task I am looking at three different methods of appropriate to the users needs of Tesco. The three methods I be doing is a report of the Tescos business e.g. finance, chart of showing the financial report and a web page. I also be producing a corporation communications e.g. poster. Then I also am evaluating the external corporate communication of an existing product or service. In the last, I will be evaluating the effectiveness of business information and its communication as key contributors to the success of an organisation, using examples to illustrate your point which will cover P1,P2 and P3.          Report: Tesco Internal results 2014/2015: For the UK like-for-like sales it had decreased by 4.6%, which was impacted by the strong competition by its rivals across the grocery market, there was headwinds such as price cuts and fewer untargeted promotions. Tesco had an  £0.9bn Group trading profit with a year-on-year decline which reflected the challenges of its UK business. Tesco had its Total UK online sales raised to 11%; with like-for-like sales growth of +0.8% in UK convenience stores. The Interim dividend was at 1.16p as previously announced; with full-year capital expenditure reduced to  £2.1bn. The New Executive team in place was reviewing all strategic options to create a greater shareholder value. Preliminary results 13/14: Tesco has had an  £3.3bn trading profit year-on-year decline which they must reflects the challenges of its operations in UK and Europe. For the final dividend it was maintained at 10.13p, which has given them a full-year dividend of 14.76p. Moreover the UK sales exc. petrol had risen by +0.8%, which had a lower net new space contribution than previously planned. There has been strong UK growth in the online grocery department by +11% and its Express LFL had risen by+1.1%. Moreover, in the UK LFL inc. VAT, exc. petrol was reduced by 1.3% as this was caused by the transformation of the general merchandise which means it was made weaker and has an highly increasing competitive grocery market in the second half. There has been near 300 UK stores which has been refreshed this year with the typical sales uplift in the range 3% +5%. Also there has been ongoing multichannel focus with grocery home shopping launched in five countries around the globe. There has been a consistent approach to capital discipline, returns and cash. Internal results 13/14: There was a  £1.6bn trading profit which means that there was good progress in the UK and its operations across Europe. Moreover, the interim dividend was maintained at 4.63p and the UK sales exc. petrol had risen by +1.7%, which had lower net new space contribution than previously planned. The Sales was supported by strong growth in the online grocery department which was +13% in the UK and also +54% overseas. Also, UK Food LFL had improved by +1.0% in Q2; the UK trading margin remained stable at 5.2%. Furthermore, the total UK LFL was decreased by the initial work for the transformation of the general merchandise business, with it being ahead of the intended migration to higher margin, with higher-growth categories. Additionally, average large-store refreshes there had been a sales uplift from the range 3%-5%, which had improved margin. For the Q2 UK Clothing it had a sales grow th of +8.6%. The United States Strategic review concluded with the sale of the Fresh Easy to Yucaipa there had been a Partnership formed with CRE which had given Tesco a 20% stake in Chinas leading food retailer. There has been a consistent approach to its future growth, capital discipline, returns and cash. For the preliminary results 12/13: there was an  £3.5bn trading profit which its year by year performance largely reflected the reinvestment for the UK. Also its final dividend was maintained at 10.13p, which gave a full-year dividend of 14.76p. It had good progress in the UK, which delivered improved results for its customers and for Tesco. The report showed a strong online performance: with the Group sales doing especially well as it made over  £3bn for the first time which had risen by 13%. There was confirming exit from the United States which its process was well-advanced. For the F+F brand clothing its sales were now over  £1bn in the UK alone, which had +9% LFL sales growth. This shows that the company has a clear approach on its future growth, the capital expenditure, also the returns and cash, providing highly intended clarity for its shareholders. The Internal results 12/13: it had Group sales which had risen by 1.4% to  £36.0bn (which was up by 3.2% at constant ra tes); the Group sales exc. petrol has risen to 1.6% with an increased 3.7% at constant rates. Moreover for the statutory profit before tax has decreased at 11.6 % to  £1.7bn; there has been an underlying profit before the tax which has been decreased to 8.5% to  £1.8bn. Furthermore, for the group trading profit which made  £1.6bn, this has decreased by 10.5% and in the UK has been decreased by 12.4% to  £1.1bn; with its International operations also decreasing by 17.1% to  £0.4bn; there has been an amazing report with the Tesco Bank as this was has done the most successful which has raised by 114% to  £94m. Additionally, the report also says the underlying diluted eps reduction which was at 7.9% and the interim dividend per share was maintained at 4.63p. Also the group capital expenditure had been brought down from  £2.1bn to  £1.6bn which is a  £500 million drop; which will mean that it is on track for a full year reduction to  £3.2bn. Preliminary results 11/12: For the Group sales it has risen 7.4% to  £72.0bn, which was up 5.9% exc. petrol. Also the Statutory profit before tax had risen by 5.3% to  £3.8bn; there has been an underlying profit before tax up 1.6% to  £3.9bn. For the Group trading profit it has risen by 1.3% to  £3.8bn; Also the UK was down by 1 % to  £2.5bn; with International up by an amazing 17.7% to  £1.1bn. Also the Underlying diluted EPS growth of 2.1%; which the dividend per share growth was 2.1%. There have been results in line with the latest market consensus. It has had an increase in return on the capital employed to 13.3%; In the year 2014/15, 14.6% target was maintained. The financial strategy has put increased focus on them delivering a sustainable business growth, improving returns and higher level of cash generation. Also there has been reducing Group capital expenditure from  £3.8bn in 2011/12 to  £3.3bn in 2012/13. References: http://www.tescoplc.com/index.asp?pageid=864, http://www.tescoplc.com/index.asp?pageid=732, http://www.tescoplc.com/index.asp?pageid=676, http://www.tescoplc.com/index.asp?pageid=538, http://www.tescoplc.com/index.asp?pageid=261, http://www.tescoplc.com/index.asp?pageid=163 The report is for the shareholders of the business because they want to know that whats happening in the business, if the business is making profit or loses. The purpose of this information is to update knowledge of the shareholders. Finance statistics: Year 2010 2011 2012 2013 2014 Profit ( £ millions) 62,537 67,074 71,402 70,712 70,894 The audience of this information is the shareholders and the people who want to buy the shares of Tescos because the information shows how the business is doing in terms of profits, which will help the shareholder update knowledge about the business. Web page: Tescos web page contains lot of feature for example they have navigation bar and search bar which helps the customer to get straight to what they are looking for e.g. Tesco direct, club card. They also advertise their own food by using Tesco products and make videos of that which they upload on YouTube and give link on to their web page as you can see. They also have slideshow, pictures; offers to engage with customers, so they buy the products from Tesco and to show what offers and new products are coming. The audience of this information is the customers who more often shop online because they busy or dont have time to visit and buy from the stores. The purpose of this information is to keep their customers buying Tescos products even seating at home and get their online shopping delivered to their house. Which makes the customer happy and saves they time. P4 Evaluation of an external corporative communications of an existing product or service: Nike Professionalism: Nike created this trainer with lot of professionalism because the shape of the trainer attracts customers and specially the colours and the material which they used, make the trainers unique and stand out to the customers. Immediate impact: The immediate impact when you first see the trainer is that the colours which they have used is a stand out to the customers and the Nike logo part is very attractive to the customers because of it has the mixture colours as you can see. It also have white and black doted bottom base of the trainer which make it more stand out the overall look of the trainer. Memorable: I think the trainer is memorable because the colures and the art of unique logo part seats in the customers mind. Also the design of the trainer will remain in customers mind because you dont see many trainers made of this design and colours. The trainer has an orange colour bottom which is very eye catching and memorable colour. Keeps with the image of the organisation? /How does this help the business or organisation? I think the trainer keeps the image of the business because Nike business is mainly known to its trainers and the quality of the material which they used to make the trainers. It helps the business because the trainer is well designed and made which means the customers will buy the trainer and the business will get more customers and make profit. Advantages: It keeps the feet warm and dry even in the most extreme conditions. It is well made and designed which will attract more customers to the business. The colours used are very memorable e.g. purple, orange etc. Disadvantages: Its only made for woman. Its very expansive, so some people wont buy it. Some people may not like the shape of the trainer. Nike The product which I will be talking about is Nikes trainers. Nike communicated well with their customers thought advertising the product e.g. poster on busses and bus stops. This is important because if the business does advertisement to promote their products, this makes an awareness of the product to people. This also helps to get more customers and let the people known about the business. The objectives of Nike are that to put awareness of their products and business, increase sales, gain customer trust and to give good quality products to customers. This communication of advertising has helped the business to be successful achieving these objectives. Advertising increased product awareness because when business advertise a product, people see it and the product get known to people, which also increase the sale of the business because when your product is well known to people, they buy from your company. When the business gain customers trust than customers will buy all of th e business products because they know the business is trustable and sell good quality of products which means the business will make profit. If the business continues to make profit every year then the marketing share price and the market shares will increase. Nike also used professional footballers to promote they products e.g. Rooney, Ronaldo etc. This shows the customers that Nike is big bread and most famous footballers use their products, which makes them to buy the same products which they wearied to feel just like them. this is very helpful to business because most of the people watches football, so when they see they favourite footballers using Nikes products, they will get interested in the product and buy it, which will help the business to gain more customers and trust. It also achieves one of Nikes objective of making profit because customers will buy Nikes products because of the professional footballers advertisement. Nike promotion was good because they achieved the o bjectives by using professional footballers; posters etc to keep their relationship good with customers because if the customers arent happy with the business then they wont buy the product and the sale will go down. The bad thing about the promotion was that it cost a lot to promote a product using famous footballers because you dont know if customers even like the product or not or they will buy it or not, so its a risk that you even can get the money back which the business used in promotion. Conclusion In this assignment, I have created a report, graph about the finance of the Tesco and also I have analysed the webpage of Tesco. Then I have evaluated an external corporative communications of an existing product or service which I done Nike trainer. In the last I choose a business which is Nike and evaluated the effectiveness of the business information and its communication as key contributors to the success of an organisation.

How To Rejuvenate A Mature Bus :: essays research papers

The last two decades has seen a revolution in management accounting theory and practice due to the challenges of the competitive environment in the 1980s. Kaplan and Johnson (1987) identified the failings and obsolescence of existing cost and performance measurement systems which led to re-examination of traditional cost accounting and management control systems. Conventional financial and management accounting methods have developed primarily as a result of corporate legislation in the 1930s forcing companies to provide externally published financial accounts. Management accounting is primarily focused as a decision making tool for running a business, hence they require more flexibility. According to Kaplan management accounts have become a subset of financial accounts and that they reflect more on the external rather than internal requirements of the company. Most of the managerial decision-making and control systems in use in the late 1980s were described by Johnson and Kaplan as stagnant. As a result, they went onto research in new accounting systems raising the profile of internal accounting systems by use of financial and non-financial measures although their work was seen as controversial by Drury but is now considered of key importance to manufacturing industries aiming to become world class. This essay aims to discuss the ways in which new management accounting techniques can bring life into mature businesses, in particular those using non-financial measures. Most companies still use the same cost accounting and management control systems that were developed decades ago in a competitive environment drastically different from today. These systems have major drawbacks described below: „h They distort product costs i.e. absorption of production overheads into product costs for the purpose of stock valuation. The external financial reporting process was purely driving this allocation of overheads for stock valuation. „h They do not produce the key non-financial data required for effective and efficient operations, hence they are of little help to operating managers ¡Ã‚ ¦ seeking to reduce costs and improve productivity. „h The data produced reflected on external reporting requirements far more than the reality of the new manufacturing environment. „h Failure to provide accurate product costs as they were distributed by simplistic and arbitrary measures usually direct labour based. „h The short term profit pressures led to a decline in long term investment. These poorly designed or outdated systems can distort the realities of manufacturing performance. As companies become more efficient by using new technologies, labour costs are accounting for a smaller proportion of a company ¡Ã‚ ¦s overall cost, hence the allocation of overheads to labour hours will become irrelevant and counter-productive to the company ¡Ã‚ ¦s operations.

Suicide: My Thoughts :: Free Essays

I have known many adolescents who have thought about suicide. People’s reasons for suicide just cannot be legit in most cases. Some reasons are: â€Å"my girlfriend broke up with me† or â€Å"people make fun of me† or how about â€Å"I don’t have any friends?† Whatever the reason for the thought of suicide, there isn’t a valid one, unless we are dealing in euthanasia. People usually think suicide is the best and only solution to an insignificant problem. They do not think about the consequences or the people they may hurt in the process. So what if you total your car, or if some people don’t like you and you aren’t the most beautiful and popular person there is. It all matters on what you think about yourself. One might think: well how would he know how these people feel? I know because I too thought about suicide at one point in my life. But after evaluating the situation and putting some thought into how I not only would be creating the biggest sin there is, but how I will hurt my family and the ones who love me. I came to grips with reality and realized there are much better things in life than to sit and sulk about stupid, insignificant problems that occurred in my day. So what? That’s life. Suicide is not a solution to any problem. It only makes things worse and more complicated. Depressed people are not the only ones to commit suicide. A person who could seem to be the happiest, most outgoing person you know could kill themselves and you would never be able to figure out why. People just sporadically think that suicide is the best alternative and that it is the end all be all solution to all their problems. But what they don’t think about is that they won’t have anymore problems because they will be dead.

Conventional or Non-conventional medicine

Should People Use Conventional or Non-Ã' onventional Medicine? â€Å"A wise man ought to realize that health is his most valuable possession† (Hippocrates) Now we live in such a kind of world where numerous fatal diseases arise and increase day by day. Mankind always tries to find useful remedies for these diseases, but sometimes people hesitate to decide which cure is the best. As Hippocrates said health is the most valuable thing for person. Without health a person is nothing. So, we should do our best in order to protect our health. Due to several reasons alternative medicine is regarded as the best way. Therefore, people should prefer alternative medicines to chemical ones without any doubt because they have already proven their values to the worldwide.The main argument is that non-conventional medicine ensures people to be healthy and guarantee that effects will remain in the long-term. Recent research has proved that this kind of medicine has gained the confidence of pe ople, because these methods have been around since the beginning of life. The World Health Organization (WHO) has estimated that more than 65% of world`s population rely on this medicine . According to the survey, one out of three Americans who have used alternative medicine said that they would use it again without any avoidance. Alternative medicine is more effective in the long-term because they don`t just try to find a treatment for symptoms of disease.Instead of finding a cure for pain, for instance, alternative medicine finds out what has caused the pain and they make an effort in order to hunt out the root of the pain. So, these estimated factors make alternative medicine stronger than conventional one.Secondly, non-conventional medicine has gained high popularity because they provide cheaper results. The cost of medical treatment is higher because of using chemical medicines which require more technology and money during industrial process. The second reason of expensiveness is doctors` prescriptions. Most companies make a deal with doctors and require them to prescribe their medicines to his own patients. Moreover, when people decide to have medical care, they also need to do some check-ups and testswhich are not cheap either. But alternative medicines are cheaper because they contain herbal substances and it is easier to produce them. That`s why majority prefers to use this kind of medicines.Many scientists and professors don`t want to accept alternative way of healing. As alternative medicines have not scientifically been proven , they are considered dangerous. Furthermore, they are not being used under doctor control. It is peril to use them because you don`t know what kind of consequences can occur. Scientists claim that using conventional healing is more reliable . Their main support is that alternative medicine is used by doctors who have at least 5 or 6 years medical education and in addition, more experience.For instance, according to the arti cle â€Å"Dying for their beliefs† by Jeffrey Good, Amy Hermanson was a victim of her family`s beliefs. She had diabetes and doctors warned the parents that the girl needed medical care. But family didn`t pay any attention to all the warnings and they tried to treat their girl with alternative treatments such as praying. In the end the result was death and charging of family. That`s why doctors warn people to avoid such kind of medicines in order not to feel repentant later. However, this argument is no longer correct because many people who didn`t find any cure by using conventional medicine, turned to alternative therapies again.They realized that tablets, different chemical medicines didn`t really work. They just took away the pain for a while but in fact they didn`t do any cure. One example is about Laurence Burns , 75 years old man. He was diagnosed cancer and he have been taking conventional therapy. But it didn`t really work on Burns`s body. It has too many side effect s. During his conventional therapy procedures doctors said him that he had only 6 months left. Later he decided to try alternative therapy and it sufficiently worked. He became much stronger than before. Now he is happy about his decision. He says that everything has changed and now he feels more improvement in his health habits.To sum up, from past times till now people have gained more benefits from alternative medicine and have used it resolutely. Alternative medicine and its results have been tested and it is estimated that they are more effective. They are the best way to get strong treatment.

Crito Analysis Essay

Rhetorical Question: â€Å"But my dear Crito, why should we pay so much attention to what ‘most people’ think? The reasonable people, who have more claim to be considered, will believe that the facts are exactly as they are† (906). Personification: â€Å"’Consider then, Socrates,’ the Laws would probably continue, ‘whether it is also true for us to say that what you are trying to do to us is not right†¦Ã¢â‚¬â„¢Ã¢â‚¬  (913). Plato’s â€Å"Crito† is one of the many tremendously influential pieces of literature produced in ancient Greece. It is a thought-provoking, philosophical discussion regarding the role of the individual within society, and how to treat injustice. As part of a series of imaginary dialogues between Socrates and other characters, â€Å"Crito† deals with the conflict Socrates is presented with, as he awaits execution. Crito, one of Socrates’ close friends, urges Socrates to escape prison while he still can. Crito offers several arguments to justify his escape, including the shame he would endure from the public for letting his friend die, and the poor example it would set for the children of Athens. However, Socrates carefully analyzes each of Crito’s arguments for escaping, and proves them invalid through logic and deductive reasoning. The passage, â€Å"But my dear Crito, why should we pay so much attention to what ‘most people’ think? T he reasonable people, who have more claim to be considered, will believe that the facts are exactly as they are† (906), demonstrates the method that Socrates uses to persuade. Socrates asks a rhetorical question to expose the silliness of the Crito’s worries. It represents the wisdom and morals of Socrates. Crito’s strongest argument is that Socrates would be promoting injustice by accepting his unfair sentence. However, Socrates disproves this point as well, by reasoning that he would be harming the Law by escaping death. Socrates, who has tried to live his life as justly and peacefully as possible, would be breaking every moral he ever lived by if he chose to turn against the law. He regards the Law higher than his own life. He sees the Law as a father to him; it has raised him, educated him, and allowed him to live a comfortable life. No matter how much he disagrees with its ways, he cannot bring himself to disobey it. Throughout Socrates’ discussions, he often has conversations with himself and the â€Å"Law†. Plato personifies the â€Å"Law† by giving it human-like qualities and speech; it is suggested that the Law can be hurt, and angry. He does this to distinguish it as a character that has feelings. For example, â€Å"’†¦you will leave this place, when you do, as the victim of a wrong done not by us, the Laws, but by your fellow men. But if you leave in that dishonorable way, returning wrong from wrong, and evil for evil, breaking your agreements with us, and injuring those whom you least ought to injure – yourself, your country, and us ,- then you will face our anger†¦Ã¢â‚¬  (916), demonstrates the authority of the Law. Socrates suggests it is better to die a victim who has lived justly and killed unjustly, than to return the injustice and hurt the Laws. He states, â€Å"†¦it is never right to do a wrong or return a wrong or defend one†™s self against injury by retaliation† (911), which exemplifies the belief that injustice cannot be treated with injustice. Socrates mentions an agreement being broken in this passage; this alludes to the belief that there is a social contract between the individual and government. Socrates reasons that when a citizen lives in Athens, he is indirectly supporting the laws and abiding them. The individual has a moral obligation to the government. While it is beneficial to challenge the government under some circumstances, one threatens the foundation of a stable society by breaking its laws. Socrates, who has lived 70 years of Athenian life, is content by living in accordance with this contract. He feels a state simply cannot exist if laws have no power. He firmly believes in the importance of strict laws, as he calls them the most precious achievement of human history. Besides, he reasons that a man of his age, with little life left to live, would lose his reputation by †Å"clinging so greedily to life, at the price of violating the most stringent laws† (915). For all these reasons, â€Å"Crito† remains an influential piece that poses big questions and promotes critical thinking.

Why is collaboration technology important Essay Example | Topics and Well Written Essays - 250 words

Why is collaboration technology important - Essay Example These Web 2.0 applications are responsible for facilitating participatory sharing of information, the use of interoperability and the user-centered design regimes. This helps the organization grow as a whole and the employees reap the rich benefits that are linked with it in more ways than one. The collaboration technology settings are important as nearly all organizations are profit-driven and aim to explore what lies ahead of them through the application of resources and proper deployment of tasks and activities (Mora-Valentin, 2011). It would be tantamount to suggesting that the usage of collaboration technology would immensely increase the profits and accumulate positive vibes about the technological hold the organization finds itself plugged with. The collaboration technology therefore is a much desired regime which will assist the employees since they are proactively looking forward to bringing results at the end of the day. It would be a good fit to find more collaboration tec hnology software that shall facilitate working methodologies in the long

Teens and young adults covet certain brand-name clothing because they Essay

Teens and young adults covet certain brand-name clothing because they believe it promotes a particular image - Essay Example The brand image is a key factor that determines the success in marketing a brand. The image helps products associated with a particular brand to stand out from competing products. A good brand creates a connection with the customer as the sole total solution to the customer’s wants. It positions itself as being the consumer’s first choice. This essay will outline the role of companies and their consumers in branding. By means of examples, it will seek to establish who drives a brand image. Company role in branding Brands like Coca Cola, Gillette, Pepsi and Adidas are successful all over the world. This success and positive reception by the consumers can be attributed to quite a number of roles played by the companies. Strategic marketing, with an objective and a target audience is essential in developing a positive brand image. A key example is Adidas’ association with sports. Adidas has over the years sponsored sports competitions such as the Adidas Championship Football and hence increased its brand’s visibility. Adidas also place big sized shoes at public places. These Adidas branded shoes increase the company’s visibility and hence a stronger brand image. A simple slogan and company symbol are also essential in creating a permanent association to the brand by the consumer. Symbols such as Adidas’ three blue stripes and Nike’s tick are easily recognizable. These two symbols are associated with sports in the eyes of the consumer (Philip 2006). Building a strong brand image also entails endorsements and association with the right persons. Association with well known, successful and trusted personalities increases the chances of a brand having an edge over its competitors. Association with well known persons may give the customer a sense of security on a product and a feeling of attachment to the star. This is especially true when the consumer is a fan of the endorser. Such endorsements come mostly from sports pe rsonalities, such as Jordan’s endorsement for Nike. David Beckham and Zinadine Zidane, two legendary football stars remind one of Adidas. Along with these roles, manufacturing quality products that satisfy consumers’ needs, having a good public reputation as a company and delivering promises on a product helps create a strong brand image (Philip 2006). The brand name Adidas is easy to recall. It stands out from competitors’ names and the logo is easily noticeable. This creates a distinct identity hence image of Adidas on consumers. Adidas has dedicated resources to aid in optimization of its products so as to be able to deliver the best sportswear and equipment a sportsperson can access. This has led to production of quality products and hence reinforced Adidas’ brand image in sports. Adidas CEO, Adi Dassler ensures personal presence at important sports functions thereby creating a connection between him and consumers. This earns Adidas consumer loyalty a nd more attachment to the brand (Aaker & Joachimsthaler 2006) Consumers’ role in branding The consumer’s role in branding cannot pass un-noticed by companies. Consumers have needs and expectations on a product. They tend to choose the product which meets their needs and fulfils their expectations. With online forums and social networking sites, consumers can discuss and rate various brands of a product. The shared opinions form an image of the respective brands to new consumers. This image governs the new consumers’

Writing your journal Assignment Example | Topics and Well Written Essays - 750 words

Writing your journal - Assignment Example These determinants vary from place to place and different environments. The culture can be thought of as an iceberg model whose little part is visible but the details are hidden from those who are not experiencing the local culture on the ground. The culture can never be acquired completely unless experiences first hand. This journal is the explanation of the personal experiences of my learning of a different culture from where I lived my life. The journal follows the ODIS (observe, describe, interpret, suspend) model of analysis. I was in born in Denver, Colorado and attended George Washington High School. I have been fond of visiting different countries and localities for making research about interesting people and places. Cultural differences and ethic aberration has always been a topic of my interest. Studying and having a deep insight on the Chinese culture has always been my dream. On getting an appropriate chance I went to Beijing for seven days for an event in China Universi ty of Geosciences. I got immense exposure to the rich Chinese culture and chances to learn the minute details for the local culture about which I had been making up to my mind and opinions base upon the internet research and stories. I met different people and delegates and I saw the Chinese interactions in every walk of life. From industrial perspective to the personal life scenarios, I observed every kind of cultural themes of the Chinese people. Most of the experiences were totally new for me and many were the conformations of the past theories about which I have made up in my mind by hearing different people. I observed that most of the Chinese culture still acquires their values from the text book code of ethics of Confucianism and Taoism. People are extremely dedicated to work and there are absolutely no compromises when it comes to day to day work and professionalism, a part from it, there is a lot more entertainment in these days as far as Beijing in concerned but I heard fr om the local people that the life is much boring in different cities outside Beijing. People are acutely and drastically hospitable and we felt absolutely no discomfort while staying at different hotels. Students and other people around the city spoke and understood English and it was to my utter surprise. Food was not very good because the American food have some spics and taste whereas I found the Chinese people extra sensitive about the health and this they do not use any kind of spice and extra salt in their food. The arts and music domain is also becoming rich and there are numerous art clubs there. Xun (Ocarina-type instrument that is also an integral part in Native American cultures) and Guzhend are the integral parts of the Chinese music in the modern China. My interpretation of the observations is that the Chinese have awakened from a deep and long slumber and after the gigantic and long lasting Chinese revolution, the value and cultural sticking to the Confucianism is much stronger than before. The main reason behind the fact that Chinese people adhere to the cultural values given by their elders is that they know the gravity of the situation and perspectives which played key role in the development of modern china. As far as American culture is concerned, the culture is not much rich here because there is not specific bindings and code of ethics rather the culture is far more dynamic and dense in the subject matter. The music of America is somewhat more interesting that China and I did not like the music of China. The hospitality is the integral and primary part of the Chinese culture and my perception is that it is also because of the communism revolution and industrial richness. The Chinese managed to get vast foreign investments after the revolution and

World Culture Term Paper. Islam Paper Example | Topics and Well Written Essays - 1000 words

World Culture . Islam - Term Paper Example It will also illustrate how the pillars as a group affect the society positively. The first pillar of Islam is the declaring of faith also known as shahadah. This is where in order for someone to become a Muslim; they must declare that they believe in only one Allah. By doing so, they agree that there is no other real god who deserves to be worshiped. By proclaiming their faith, they agree that only Allah is supposed to be worshiped, and he has neither a son nor a partner. Shahadah is regarded as the most essential pillar of Islam (Hussein 4). However, believers are not only supposed to make the statement but should also believe in what they are declaring. Shahadah helps the society in that, by declaring that one believes in only the true God Allah and his servant Mohamed is accepting to become a Muslim. In order for one to be a faithful Muslim, they must follow all instructions of Allah through the Koran. Since the Koran prohibits social evils which include prostitution, stealing, c orruption and drinking of alcohol among other things, such things will be minimal in the society. For example, health issues such as spread of sexually transmitted infections like HIV/AIDS will not affect the society if each and every person in the society declares their faith in Islam. Issues such corruption among government officials will be minimal hence development of the society both in infrastructure and economy. The second pillar of Islam is known as salat. This is an Islamic prayer which believers are supposed to pray five times every day. This prayer takes only five minutes and is regarded as a direct link to Allah (Hussein 26). The first prayer is known as fajir and is said early in the morning before the sun rises. Zuhr is the second prayer and is usually said at noon. The third prayer is asr and is normally said after noon. The forth and the final prayer s are Maghrib and isha which are said after the sun sets and in the late in the evening respectively. These prayers ar e supposed to be said while both kneeling and bowing which signifies submitting to Allah. Believers should purify themselves by washing their hands before reciting these prayers (Hussein 28). Salat helps the society in that it gives believers comfort, inner peace and happiness. This in turn results in good relations between people in the society as they go about their daily activities. This will affect the society positively because people will interact when they are in good moods hence there will be no confrontations. This will result to people living in harmony and helping each other thus a better society. Prayer also brings blessings from Allah thus resulting to the entire society being blessed. Zakat is the third pillar of Islam in Islam. All believers of Islam are required to give 2.5 percent of their material wealth to the less fortunate in the society. However, giving is not limited to the 2.5 percent. It is based on the fact that all wealth belongs to Allah and is given to p eople to keep it safe (Hussein 42) and since God is the one who provides to the needy, they are just doing God’s work. However, there are five guidelines that should be followed when giving zakat (Hussein 45). First of all someone should proclaim to Allah that they wish to give zakat; it should also be given in time; after giving one should not overstate what they have offered during prayer; if a believer is not in a financial position to give, it is not compulsory they can compensate by doing good things to others; finally, zakat given should be shared among the whole community. Zakat improves the society in that; needy people are taken care of by the society itself. They are given food,

Engineer can be characterized as geek or nerd. categorize yourself Essay

Engineer can be characterized as geek or nerd. categorize yourself - Essay Example ay’s modern and competitive world, but also would like to learn such leadership competencies that help him apply that technological knowledge into practice with great efficiency and strength. When both technological expertise and leadership competencies will combine, then such an efficacy of knowledge will arise that will leave behind all field specific or generalized engineering proficiency. I would like to incorporate transformational leadership, in which I would like to set such trends in the chosen field with the help of which many will try to follow me in my footsteps. These trends will help boost the technological world with the right kind of leadership direction. I would create such a vision for myself and for those working under me that would help explain the importance of combining technology and leadership. As a front-runner technocrat, I would incorporate strategic planning in its most efficient form in all the departments of work lying in my control. Strategic plan ning will help me lay out goals and achieve them in the most efficient way